What kinds of experiences can I host on Butter?

Anything IRL and shaped by your taste — supper clubs, run groups, book clubs, creative workshops, wine nights, gallery walks, yoga sessions. The best plans are the ones that feel like an extension of what you already share online.

Do I need a big following to apply to host on Butter?

There's no minimum follower count. What matters is genuine community gravity — people who engage, show up, and care about what you create. Butter works best for creators whose audience already wants more of them in real life.

How do I make money hosting on Butter?

Sell tickets to your plans and collect earnings via Stripe — withdrawable anytime. You can also collect optional thanks from attendees on top of ticket price. Butter charges approximately 6% on ticket earnings. Free events are free to run.

What support does Butter give creators?

Verified host status with boosted visibility across the platform, ops support to help your first plan land well (venue, format, logistics), content capture at your events, and a dedicated point of contact throughout.

How do new people discover my plans on Butter?

Your events appear in Butter's explore feed, actively used by 30,000+ people in Melbourne and Sydney looking for things to do. New attendees find you without any ads or promotion required on your part.

What is the application process to host on Butter?

Apply via the Butter creators page, and the team will be in touch within 48 hours. From there, you'll work together to plan your first IRL experience.

Is Butter available in my city?

Butter currently operates in Melbourne and Sydney, with 180+ active communities and 30,000+ people on the platform.

You already are the vibe. Now bring it offline.

The platform for creators to host IRL experiences and earn from their audience.

Apply to host

See how it works

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180+

active communities

30,000+

people on Butter

to get started

MEL & SYD

and growing

You have the audience.
We have the platform.

You have real community gravity, and a following that actually wants to show up to your world.

🍽️

The home cook turned host

You post recipes that get 10K likes; now host the dinner party. Supper clubs, dumpling nights, wine tastings - whatever goes.

📖

The writer with a readership

Your Substack has subscribers. Turn them into a writers club, a salon, a monthly reading series; a room to be in.

🏋️

The trainer who fills a park

You post workout reels. Now run the session. Boot camps, run clubs, yoga in the park - your followers become your regulars.

🎬

The curator with taste

You know what's good before everyone else. Movie nights, gallery walks, wardrobe swaps, vinyl listening sessions - curate in person.

🍷

The founder with an orbit

You share your process and people follow it closely. Now invite them in and make your work the reason to gather.

Why Butter

Your audience is online. Your community should be IRL.

Discovery

Your following comes with you. New members do too.

Your existing audience follows you over from wherever you already are. And 30,000 people are actively looking for communities to join - they come to you.

Platform

One place for everything

No more juggling DMs, bank transfers, and spreadsheets. You show up and host. Butter handles the rest.

Ownership

Your community is yours

Every person who joins your plans belongs to you - message them directly, export your list, build on those relationships.

Support

A team behind you, not just a tool

A dedicated contact, hands-on event setup; Butter works with you to get your first event right.

The journey

Every plan compounds

The hosts who keep showing up build something different.

Host plans

Run IRL experiences around your expertise - from dinners to workouts and creative sessions.

Build community

Attendees become regulars. Regulars become members. A micro-community forms.

Monetise it

Sell tickets, collect thanks, and build real income from the plans you're already hosting.

Grow your reach

Build influence and unlock new opportunities as your community grows.

Build your club

Turn your following into a full business on Butter: something with a name, a page, and people who call it theirs.

How it works

Apply. Plan. Show up. Repeat.

We do the heavy lifting - you bring the energy.

Apply & get onboarded

Tell us what you'd host; we'll review it and book a call - then you're onboarded and ready to organise your first plan.

Host your first plan

We help with the venue, format, and invite. We're with you every step of your first plan - you just show up and host.

Grow, repeat

Keep hosting, keep building. Your regulars grow, your community deepens, and the momentum compounds.

Hosting on Butter means you have a team in your corner from day one. We're here to help you build something real.

Verified host status

Verified badge and premium visibility across the platform so your plans get seen first.

Content capture

We help you capture content at your plans - photos, reels, moments so you can document it for your feed.

Ops support

We make sure your first plan lands well - venue coordination, format, and a dedicated point of contact at Butter.

Full platform access

Ticketing, guest management, group chat, analytics, earnings - everything Butter offers, available from day one.

Let's bring your audience together IRL.

Apply to host on Butter. We'll be in touch within 48 hours to organise your first plan.

Apply now

Butter is a platform for content creators and community builders in Australia to bring their online audiences together in real life. Creators can host IRL experiences - dinners, run clubs, book clubs, creative sessions - sell tickets, build a member community, and earn from their audience. Butter operates in Melbourne and Sydney, with 180+ active communities and 30,000+ people on the platform.
Anything you'd genuinely want to run. Supper clubs, run groups, book clubs, creative workshops, wine nights, gallery walks, yoga sessions - if it's IRL and shaped by your taste and skillset, it belongs on Butter. The best plans are the ones that feel like an extension of what you already share online.
No minimum follower count. What matters is that you have genuine community gravity - people who engage, show up, and care about what you create. Butter works best for creators whose audience already wants more of them in real life.
Sell tickets to your plans and collect earnings via Stripe - withdrawable anytime. You can also collect optional 'thanks' from attendees on top of ticket price. Butter charges approximately 6% on ticket earnings. Free events are free to run.
Verified host status with boosted visibility across the platform, ops support to help your first plan land well (venue, format, logistics), content capture at your events for your feed, and a dedicated point of contact throughout.
Your events appear in Butter's explore feed, actively used by 30,000+ people in Melbourne and Sydney looking for things to do. New attendees find you without any ads or promotion required on your part.
Apply via the page, and Butter's team will be in touch within 48 hours. From there, you'll work with the team to organise your first plan.
Butter is currently live in Melbourne and Sydney. If you're outside these cities and want to be on the waitlist, find your city and join here.